In June of this year, the highly anticipated Mailong coffee “The Flame of Summer” came out with a new artistic image. The Mellon R&D team carefully selected from dozens of summer samples. After hundreds of tests and corrections, it took more than a year to find four 90+ summer coffee beans and choose the best baking curve. This unique “spirit of the summer” was born.
The nineties + rose summer beans in the four Panamanian areas, the core essence of the collection, the fusion of the flames of the summer, shocked the world. This is a challenge to the coffee baking skills and a sincere invitation to the taste buds. The listing also made the public once again focus on the top quality coffee varieties in the summer. Lixia, known for winning the championships of the major international cups, is also worthy of the record of the auction price. In recent years, it has been hot, and it has become a major international coffee competition celebrity dresses .
The genus Arabika is native to Ethiopia and was developed after the introduction of the Panamanian region in the 1960s. The major coffee bean companies are fully dedicated to the summer. Among them, the ninety (Ninety Plus) company is more meticulous in planting, and uses special treatment methods to stabilize the unique flavor of the summer and enhance its flavor. Sweetness and layering. In recent years, baristas have won numerous international awards for their 90+ coffee, making “Ninety Plus Coffee” famous. In this regard, Mr. Zhang Wei, the master of coffee, the winner of the 2014 China World Barista Competition and the World Champion Champion, commented: “In the flame of the summer, you can clearly feel the 90+ unique treatment method. Flavor.”
In the summer, the variety is precious, the maintenance is complicated, and the yield is low. According to reports, there are not many areas suitable for summer growth. The area of summer planting in Panama is only over 1,000 hectares. The annual output is only 1 to 12,000 bags (1 bag is about 46 kg), and the global coffee in 2017/18 The output was 15.88 million bags. The scarcity and preciousness, the difficulty of planting and other factors make the value of the summer price rise year by year. Once the products of the summer are coming out, they are often in short supply.
In order to let more consumers taste the fascinating flavor of top-quality coffee for a long time, and at the same time, highlighting the charming aroma and unique flavor of the summer, the Mellon Baking Masters innovatively puts four 90+ summer coffee beans from Panama Manor. Their different personalities, respectively, use their own unique baking curve, and then through the gold blending ratio, to create a stable and more layered “flame summer flame.” The strong fermentation aroma contains the flavor of jasmine and red lining, while the tail tone reveals the intoxicating red wine scent, which reveals the unique and charming flavor of the summer, and has the exquisite taste that other rose summer beans can hardly achieve. And the smart flavor, so it was also rated as “like being kissed by the creator.”
“The flame of summer is different from other rose summer beans on the market. It upgrades the sweetness brought by the fermented coffee and makes the taste more stable through blending. You will feel its texture is very light, but the level The sense of fierceness is even higher.” Mr. Zhang Wei commented on the “flame of the summer”.
The debut of the “flame of the summer”, the packaging also reflects the innovative spirit of the company, inspired by the soft image of the bright red ink in the water, like an imaginative Chinese painting, bright colors also represent fiery The magma reproduces the magnificent volcanic landscape of the Panamanian region where the summer grows. The top seal design continues the Chinese style design on the packaging, and makes the flame of the summer summer seem to be covered with jade, more royal aristocracy. The design packaging makes the public experience the infinite possibilities and charm of coffee and art.
Regardless of the packaging or the product, “The Flame of Summer” reflects the spirit of Meron’s ultimate focus and pursuit of excellence. It aims to satisfy high-end consumers and senior coffee fans who have high requirements on quality and flavor, as well as high-end business gifts. Taste choice.
Mailong continues to delve into the diversified boutique coffee flavors, in addition to the “connoisseur series” represented by the flame of the summer, and also launched a series of “seeking beans”, “origin” and “espresso classic coffee”. A wide range of fine coffee products such as coffee beans, pouches, hanging ears and instant beverages meet the preferences and needs of different consumers .
Since its inception, Mellon has been focusing on every aspect of the seed to the cup, and gradually build a complete coffee industry chain. In the selection of raw soybeans, we have maintained good cooperative relations with suppliers, and we have more than 100 own or cooperative estates around the world, and we have trained a team of professional pharmacists to go to the global coffee producing areas to find high quality coffee beans. In the baking process, we have a professional quality control team composed of well-known masters at home and abroad. The company has a large coffee baking factory equipped with industry-leading equipment and various product factories to ensure the safety and stability of each product.
In the spirit of “only for a cup of good coffee”, and the desire to convey products and brand memory with taste, and uphold the spirit of pursuing excellence and excellence, Mellon has achieved the “Rose of Summer” through the unremitting persistence of skill upgrading and careful baking. “. This top-notch piece brings the fascinating beauty of Panamanian Rose Summer Beans to the utmost, bringing a warm, rich and intriguing taste experience that evokes a lava-like vitality and renews its radiance and charm! The exposure of the art packaging of this series made it unsold.
In June, Mellon’s “Fire of the Summer” came out, which will once again lead the tragic upsurge of the summer, and also make the mysterious top coffee beans go to the mass consumer field. At the same time, because of its design packaging, the public once again experienced the infinite possibilities of combining coffee and art.